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Well that doesn’t smell right…

February 3rd, 2010 Posted in ConsumHER Reports

I mentioned in previous posts that I have had numerous experiences with contacting companies to voice my opinions/disapproval/dissatisfaction with products or services. As a marketing manager, feedback (good or bad) is vital to continuing to provide (or to improve upon) quality products or services. I have even gone as far as to mail back (on the companies dime) a product to their quality assurance team for inspections Lysol wipes is a good example. I couldn’t ‘tear’ the wipes off when you pulled them out of the container. Their quality assurance team asked if I could send the remainder of unused wipes back in the original container so they could find out what happened. I was happy to do so.

In the past few years, I have contacted:

  • Pampers – I bought a package of diapers and the tabs on almost half of them was affixed to the next diaper- effectively making them unable to close.
  • Campbell’s Soup – I opened a can of Spaghetti O’s and it was obvious by the horrendous stench and odd look of the product that something wasn’t quite right with it.
  • Pillsbury – I purchased a can of Orange Danish (YUM) for the girls for breakfast, and when I opened it, the rolls were flat as pancakes and hard. (But the expiration date was still weeks away.)
  • Charmin Toilet Paper – About a year ago, I picked up a large package of their product from Target. When I opened it, there were several rolls that had black (what looked to me like oil) on them and were unusable.

In all the experiences I have had (and there are many more I didn’t list), The Charmin experience had to be the most disappointing. In most of my experiences, the companies politely apologized for the grievance and mailed me a coupon for a replacement product (or in some cases 2 or 3 – thanks Campbell’s Soup & Pampers), which, in my opinion was very appropriate.

Now let me be clear here, I am not the type to call and complain about something just to be a pain in the you-know-what. I call because there is a real issue with the product. Let’s face it, I spend my hard earned cash on this stuff (however small the cost) and I expect to get what I paid for.

Charmin (owned by Proctor & Gamble) kindly asked me to send them the “defective” TP back for their own internal investigation. I agreed and promptly sent it back in return packaging they provided me. A few weeks later, I received a letter from their “Quality Control” department which stated they were not sure what the foreign substance was, but they were certain it must have happened after leaving their facilities. WHAT? Are you seriously suggesting I did something to the TP? Unbelievable…

As if their letter wasn’t insulting enough, a few weeks later I received a coupon from them to purchase a new product. But it wasn’t a “free product” coupon – it was a BUY ONE GET ONE FREE coupon! So basically, (from my professional marketing perspective) they were trying to get me to buy MORE of their product without compensating me for the error on the previous item I purchased that was defective. I was NOT pleased. Needless to say, I have not purchased Charmin again.

Have you even had a situation where you purchased a defective product and contacted customer service for a resolution? If so – what was your experience?

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How good is your customer service?

As a Marketing Manager, I think customer feedback is vital. Over the years, I have called, emailed or sent letters to numerous companies, including Pizza Hut, Campbells SoupMcDonald’s and many others. Sometimes the feedback is great (I once sent a letter to Red Lobster to praise a server who brought something for the girls to much after an hour wait to be seated. Need less to say – he got a huge tip too) and sometimes the feedback is not so good….

About two weeks ago, my husband had to run some errands during the lunch hour, and offered to pick up some lunch for us while he was out. There are several local deli’s that we enjoy, but this particular day we decided on Schlotzsky’s. BIG mistake. HUGE. This particular location, located on Memorial Road in Oklahoma City, has the type of drive-thru that once you are in line, you are stuck.

Below is a copy of the transcript from the messages I received via Google Talk (note the time):

12:36 PM GFB: Schlotzskys – what u want?
me: original
with chips
small size
bbq chips please
GFB: Any special stuff?
me: nope
GFB: K
me: I think it comes with mustard
12:37 PM GFB: Will ask

Since our office is approximately 10 minutes away, I am expecting him to arrive with my sandwich somewhere around 1pm. (10-15 minutes of waiting in line, plus another 10 minutes of driving seemed reasonable, right?)

At 1:04 pm, I get this:

1:04 PM GFB: Omg this drive thru is terrible…and the type that locks u in
me: it is taking forever
worse than chick-fil-a (NOTE HERE: I LOVE CHICK-FIL-A and they have SIGNIFICANTLY improved their drive through lines during lunch)
GFB: Yes it is
1:05 PM Been in drive thru for over 20 mins
1:06 PM me: ARE YOU STILL THERE?
GFB: Yep
me: HOLY CRAP
1:07 PM you should get something for free for this shit
GFB: Yea…this is a letter to corporate
GFB: Two more cars in front of me b4 I pay
me: OMG
I would be ballistic

At this point, I have logged onto their website and found the “Customer Feedback” form to fill out. Although I wasn’t actually in the line, I am the starving wife wondering where the HELL my food is. Poor Husband.

1:08 PM
GFB: But still…u are hungry…this is silly
me: I am STARVING
was thinking, man he should be here any moment
GFB: The oil change is now officially faster
me: nice
1:09 PM GFB: Stuff like this is why the gun carry law might not be a good idea
me: yup
1:10 PM
me: if there is a cusotmer service # on teh drive through window
GET IT
GFB: 30 mins in 2 mins
1:11 PM me: how many cars were in front of you when you pulled in?
1:14 PM GFB: No number its a frachise
3 visible
At 1:15 PM, my husband pulls out of the drive-thru to head back to our office. Ladies and Gentlemen, it was a 40 MINUTE drive-thru experience.  I could have had a pedicure faster (and as the husband mentioned, the OIL CHANGE was faster!)

So, being the conscientious marketing manager I am, I filled out the Schlotzsky’s online customer complaint form and listed my grievances regarding the experience. When my husband returned home from our Labor Day vacation, we received a letter from their Corporate Offices apologizing for the unsatisfactory experience and sent us a $10 gift card. I am very please with the card, but what I really wanted was to hear from the franchisee (each location is a franchise, and the letter said we should be hearing from someone. As of this date – no word from the franchisee…. )

Have you ever had an experience (good or bad) with a product or service that you contacted the company about? If so – were you satisfied with the outcome?

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